Triple A Restaurant Group owns Famous Dave's BBQ Restaurants in El Paso, Las Vegas, Yuma and Arizona. Chapa and Chapa Prime in Juarez and West Texas Chophouse and Cafe Central Restaurant also in El Paso TX. Ideal candidate has experience in graphic design in order to achieve a successful branding and marketing campaign in the restaurant business. An essential component is communicating the company's brands in a positive, authentic way that will attract today's modern, hyper-connected buyers.

Duties:

• Creation and editing of photography and video and copy for everyday publishing.
• Create a regular publishing schedule.
• Implement a content editorial calendar to manage content and plan specific, timely marketing campaigns.

Essential Duties:

• Creation/Edition of social media content. Instagram, Facebook, emails etc.
• Manage social media marketing campaigns and day-to-day activities and contests.
• Develop relevant content topics to reach the company's target customers.
• Create, curate, and manage all published content (images, video and written).
• Monitor, listen and respond to users in a social way while cultivating leads and sales. All social media platforms
• Oversee design (Instagram, Facebook Timeline cover, profile pics, thumbnails, ads, landing pages, etc.).
• Design, create and manage promotions and Social Ad campaigns.
• Monitor online reviews and respond to each review for all social media platforms.
• Analyze key metrics and tweak strategy as needed.
• Compile reports for management showing results (ROI).
• Become an advocate for the company in social media spaces, engaging in dialogues and answering questions where appropriate.
• Demonstrate ability to map out a comprehensive marketing plan. Drive strategies that are proven by testing and metrics.
• Monitor trends in social media tools, applications , channels, design and strategy.
• Identify threats and opportunities in user-generated content surrounding the company. Report notable threats to appropriate management.
• Analyze, review, and report on effectiveness of campaigns in an effort to maximize results.

Qualifications and Experience:

• Proven graphic designing / marketing experience
• Solid knowledge on Adobe Creative Cloud software. InDesign, Illustrator, Photoshop, Lightroom
• Possesses knowledge and experience in the tenets of traditional marketing. Marketing degree is welcomed but not required with relevant work experience.
• Demonstrates creativity and documented immersion in social media.
• Proficient in marketing and generating copy.
• Exhibits the ability to jump from the creative side of marketing to analytical side.
• Displays in-depth knowledge and understanding of social media platforms.
• Maintains excellent writing, grammar and language skills, bilingual preferred.
• Displays ability to communicate effectively.
• Is a team player with the confidence to take the lead and guide other employees when necessary.
• Maintains a working knowledge of principles of SEO including keyword research and Google Analytics. Highly knowledgeable in the principles of "Search and Social."
• Possesses great ability to identify potential crisis situation and applies conflict resolution principles to mitigate issues or bad reviews.

PLEASE INCLUDE A LINK TO PORTFOLIO OR WORK EXAMPLES IN YOUR RESUME.

Job Type: Full-time

Job Type: Full-time

Pay: $14.00 per hour

Schedule:

• 8 hour shift
• Monday to Friday

Education:

• Bachelor's (Required)

Experience:

• Adobe Illustrator: 2 years (Required)
• Graphic Design: 2 years (Preferred)

Work Location: In person

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